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“The more vital marketing is to the success of your company, the more strongly I’d recommend The Volkinator to help you.”
mark s.
“Mike is an exceptionally talented marketing leader/talent. We hired him to do an assessment of our digital website and wow, he nailed it. He delivered high quality work – above and beyond expectations, on time and he did so much more work than we expected… and it was awesome. A++++++”
AVERY S.
“A single conversation regarding a marketing challenge. Mike offered way more value than I anticipated, including specific resources which were beyond helpful. If he was this beneficial at this level of engagement, what he offers at a higher level boggles the mind. Highly, highly, recommended.”
quinn c.
“Knowledgeable, practical, and helpful. I would recommend Mike if you’re wanting to bounce marketing ideas with someone!”
Mila A.
“Mike offers a wealth of business development and marketing knowledge. I believe he will be genuinely helpful as I move my company from a pre-development vision to a well-branded app that will attract and retain users.
hudson f.
“Mike is an expert marketer – I greatly appreciate his expert branding advise delivered in an actionable & cost-effective manner. I look forward to working with him again.”
sadie h.
“Truly a game changer for us. From the set up of the strategy to its execution, Mike has been an incredible leader and a great source of inspiration for the whole marketing team! His ideas and guidance have helped us exceed our marketing goals ahead of the plan! 11 out 10 Mike, see you soon again :)”
tessa r.
In concise 30-minute calls, he was able to give us the clear guidance that we needed to launch our new sales funnel. Looking forward to hiring Mike again!”
jude n.
“5 stars all around, as anticipated. I am extremely grateful for Mike’s insights and the abundance of knowledge gained. He truly helped me find a direction.”
harper e.
“Mike was great and provided a lot of clarity in my business. It was always amazing to reach out to him with new roadblocks I faced. He always gave me strategic insight to propel my business forward!”
zara c.
“I learned so much from him from basic business ideas to turbo charging with AI. He is someone you want in your network. Hire and speak to him ASAP.”
NOLAN A.
“I’m absolutely blown away by Mike’s knowledge and proficiency. In 30 minutes, Mike was able to give me more actionable advice than I’ve received in 40+ hours from consulting with other experts. He efficiently pointed out a myriad of weak points related to my website and marketing efforts. When he guarantees ROI on your time spent with him, he does not disappoint. “
CHASE M.
From Rivals to Revenue
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The qualities of a good fractional CMO include strong strategic thinking, deep marketing expertise, adaptability to various business needs, excellent communication skills, and a results-oriented approach to drive growth and success for clients.
What are the advantages of a fractional CMO over a consultant?
The advantages of a fractional CMO over a consultant include their deep integration into your marketing strategy, offering ongoing guidance, and expertise while providing flexibility and cost savings, allowing businesses to access high-level leadership without the full-time commitment.
How does a fractional CMO create a marketing strategy?
A fractional CMO creates a marketing strategy by assessing the business’s goals, analyzing market trends, and identifying target audiences. They then develop tailored marketing plans that align with the company’s objectives, leveraging their expertise for maximum impact.
Can a fractional CMO work with an existing marketing team?
A fractional CMO can effectively collaborate with an existing marketing team. They bring strategic guidance and expertise while enhancing the team's capabilities, ensuring cohesive efforts towards achieving the company's marketing goals.
What is a contact fractional CMO?
A contact fractional CMO is a part-time Chief Marketing Officer who provides strategic marketing guidance to businesses on a flexible basis, helping them navigate market challenges and optimize their marketing efforts without the cost of a full-time executive.
What are the benefits of hiring a fractional CMO?
The benefits of hiring a fractional CMO include access to high-level marketing expertise at a lower cost, scalability to fit your business needs, and the ability to drive strategic marketing initiatives without the commitment of a full-time hire.
What experience should a fractional CMO have?
A fractional CMO should have extensive experience in strategic marketing leadership, including a proven track record in driving growth, managing diverse teams, and developing integrated marketing strategies across various industries to address unique business challenges effectively.
How does a fractional CMO establish client relationships?
A fractional CMO establishes client relationships by actively listening to their needs, aligning marketing strategies with business goals, and maintaining open communication to build trust and collaboration throughout the consulting process.
What is the ideal duration for a fractional CMO?
The ideal duration for a fractional CMO typically ranges from six months to two years, depending on the specific needs of the business and the goals of the marketing strategy.
How does a fractional CMO evaluate marketing performance?
A fractional CMO evaluates marketing performance by analyzing key metrics such as ROI, conversion rates, and customer engagement. They use data-driven insights to assess strategies, optimize campaigns, and guide clients toward achieving their marketing goals effectively.
